
Author
Mithun Nivas
SEO Executive, Tectra Technologies
Mithun Nivas is an SEO Executive at Tectra Technologies, specialising in technical SEO, content strategy, and organic growth for SaaS and service businesses.
He works on keyword research, on-page optimisation, and technical SEO to help clients improve search visibility and drive qualified organic traffic.
Articles

DIGITAL MARKETING
What a ₹1,00,000 Digital Marketing Budget Should Get a Chennai Business — And How to Know If You're Getting It

Mithun NivasSEO Executive
May 20, 20266 min read

WEB DEVELOPMENT
The Five-Minute Test: How to Know in Five Minutes Whether Your Website Is Costing You Business

Mithun NivasSEO Executive
May 20, 20265 min read

SEO
Why Businesses That Publish the Right Content Get Enquiries Without Paying for Ads — And How to Become One

Mithun NivasSEO Executive
May 20, 20266 min read

WEB DEVELOPMENT
How Long Should It Take to Build a Business Website? A Realistic Timeline

Mithun NivasSEO Executive
Apr 28, 20266 min read

MOBILE APPS
Native, Cross-Platform or PWA? Choosing the Right Mobile Build for Your Business

Mithun NivasSEO Executive
Apr 14, 20267 min read

SEO
Local SEO for Chennai Businesses: The Google Business Profile Checklist That Moves Rankings

Mithun NivasSEO Executive
Mar 31, 20266 min read

AI AGENT
AI Agents for Small Business: Where They Work, and Where They Fail

Mithun NivasSEO Executive
Mar 17, 20267 min read

SOFTWARE DEVELOPMENT
DevOps for Teams Under Twenty: The Minimum Setup That Pays for Itself

Mithun NivasSEO Executive
Mar 3, 20266 min read

SOFTWARE DEVELOPMENT
API-First Development: Why It Costs More Upfront and Less Forever

Mithun NivasSEO Executive
Feb 17, 20267 min read

DIGITAL MARKETING
Social Media That Sells: Turning Followers Into Enquiries

Mithun NivasSEO Executive
Feb 3, 20266 min read

DIGITAL MARKETING
Conversion Rate Optimisation: The Fixes That Beat Buying More Traffic

Mithun NivasSEO Executive
Jan 20, 20266 min read