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Social Media Executive
Full-Time
Mid Level
Chennai
On-site
We are looking for a creative and result-oriented Social Media Executive to manage and grow our clients’ social media presence across platforms. The candidate should have hands-on experience in content planning, social media calendar management, execution, analytics, and monthly reporting.
About The Role
As a Social Media Executive, you will own content planning and execution for multiple brand accounts. You will build monthly calendars, coordinate creative delivery, publish on schedule, and turn performance data into clear reports and recommendations.
You will work closely with designers, editors, writers, and the digital marketing team to keep brand tone consistent and campaigns on track across Instagram, Facebook, LinkedIn, and YouTube.
You will work closely with designers, editors, writers, and the digital marketing team to keep brand tone consistent and campaigns on track across Instagram, Facebook, LinkedIn, and YouTube.
About The Company
Tectra Technologies is a global digital product company helping businesses transform ideas into scalable software solutions. Since 2015, we've partnered with startups, growing businesses, and enterprise organizations across the USA and India to build products that drive measurable business outcomes.
Our expertise spans Product Design, Software Development, Branding, Digital Marketing, AI-powered solutions, and Enterprise SaaS platforms. We believe great products are created through collaboration, continuous learning, and a strong focus on user experience.
Our expertise spans Product Design, Software Development, Branding, Digital Marketing, AI-powered solutions, and Enterprise SaaS platforms. We believe great products are created through collaboration, continuous learning, and a strong focus on user experience.
Responsibilities
01
Develop and maintain monthly social media calendars for multiple brands.
02
Plan content themes, posts, reels, stories, campaigns, and promotional activities.
03
Coordinate with graphic designers, video editors, and content writers for timely content delivery.
04
Manage social media platforms such as Instagram, Facebook, LinkedIn, and YouTube.
05
Schedule and publish content according to the approved content calendar.
06
Monitor social media trends, competitor activities, and industry trends.
07
Track engagement, reach, followers, impressions, and other relevant performance metrics.
08
Prepare weekly/monthly social media performance reports with key insights and recommendations.
09
Analyse content performance and suggest improvements based on data.
10
Ensure consistency in brand tone, messaging, visuals, and communication.
11
Monitor comments, messages, mentions, and basic community engagement.
12
Support social media campaigns and coordinate with the digital marketing team.
13
Stay updated with Instagram, Facebook, LinkedIn, and other platform algorithm/trend changes.
Requirements
Must Have
Social Media Calendar Management
Reporting & Analytics
Instagram
Facebook
LinkedIn
YouTube
Content Planning
Multi-Client Management
Nice to Have
Meta Business Suite
Canva
Paid Social Campaigns
Copywriting
Agency Experience
Department
Marketing & Business
Experience
1–3 Years
Location
Chennai, On-site
Employment Type
Full-Time
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